exploring, facilitating, designing services and experiences with good organisations.
currently working with Co-op
creating meaningful experiences for people.
Hey, I'm Aimee. I work with individuals, teams and organisations, coaching and applying strategic design to invent and improve end-to-end experiences. The impact of some projects I've worked on over the last 10 years include:
🧩 Supporting Co-op with the operating model, learning design, design capability and organisational strategy and transformation.
💡 Mentoring and coaching designers to become leaders, understand more about service design and culture design, find new jobs and review portfolios.
💰 Enabled Wellcome, an independent global charitable foundation to win a £200 million bid to fund research into mental health.
📱 Prototyped a product to support positively changing the path of chronic illness and mental wellbeing.
👩🏾⚕️ Saved Well pharmacies time and cost by simplifying and redesigning a complex paper-based prescription management system into an efficient workflow supported by digital tools.
📞 Reduced the number of inbound calls to a global service centre which resulted in a €2.5M cost savings by delivering an e-commerce self serve.
🚑 Service re-design of NHS blood donor centres in the UK, the prototype site leading to 7,500 more units of donated blood in the first year and 22,000 lives saved or improved.
💌 Culture design for Common Good, a company built on a collaborative open culture working for businesses with a strong sense of purpose and values.
🚴♀️ Designed a digital space for female riders to discover stories, locations, personalities and events related to their lifestyle with Specialized.
💬 Facilitated a design sprint for the United Nations Refugee Agency enabling refugees to generate income online using their translation skills.
I believe design has the power to help make the world a little more simple, smart and kind for people. If you're interested in solving a problem together, I'd love to hear from you.